The finely-textured flesh is pale yellow, crisp, firm and juicy.
Best used as a fresh-eating apple.
Storage Hints
Tart when first harvested, but flavour mellows with storage. Stores well.
History Notes
Development started in 1982 at Purdue University. Released and named in 1992.
Language Notes
The name was partly chosen because the “pri” in it denotes the Purdue-Rutgers-Illinois cooperative apple breeding program that developed the apple.
Sources
Crosby, Janick, et al. ‘Enterprise’ Apple. In HortScience 29(7):825-826. July 1994.
Hauser, Kevin. How to Plan and Plant an Instructional Orchard at Your Southern California School. Kuffel Creek Press, Riverside, California. 2008.
Wilson, Ken. New Apple Cultivars: Enterprise. Ontario Ministry of Agriculture, Food & Rural Affairs. 15 June 2001.